How much of a marketable property is WWE?
It’s among the most marketable properties in the world, according to SportsPro.
On Monday, the annual SportsPro list of the 50 Most Marketable Properties was released, featuring the top 50 most marketable properties of 2021.
The list saw WWE land at number 20, with an “Opportunity Score” of 23.1. By comparison, in the SportsPro list of the 50 Most Marketable Properties for 2020, WWE came in at number 21.
WWE was the only pro wrestling company to make the list, although the UFC also appeared on the list, coming in at number 27 with an “Opportunity Score” of 21.5.
Check out the complete list at SportsProMedia.com, and check out comments from the official WWE Twitter feed about the company making the list for 2021 via the tweet embedded below.
.@WWE ranked #20 in @SportsPro’s 2021 50 Most Marketable Properties list, an annual ranking of the world’s sports properties, including leagues, teams, governing bodies and major events. https://t.co/zkZPr3bEY8
— WWE Public Relations (@WWEPR) October 18, 2021
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