WWE Generating More Revenue Than Ever, but Overall Profits Down

– WWE generated more revenue in 2016 than in any other year but due to increased costs, overall profits are still below the levels seen in the 1998 – 2010 period. 

– Last year, WWE generated $729,216,000 in revenue ($33,725,000 in profits) compared to $658,768,000 ($23,927,000 in profits) in 2015, making it the company’s most profitable year since 2010 which is when they started pumping money into the WWE Network. 

– Revenue numbers are expected to continue to increase year-over-year for the forseeable future and at least until 2019 due to both WWE Network subscriptions and guaranteed money from television rising.  

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