WWE recently filed a trademark for “Grande Americano” which appears likely to be the new masked character for Chad Gable, who has been working a storyline where he appears to be wrestling as a Luchador and wrestling under a Lucha mask though there is some mystery surrounding that.
The filing was made 3/13 for goods and services in the realms of “Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.”